Jarbly University Content

Handling Crisis in PR (ft. Herald PR, Harvey Weinstein’s PR Firm)

With over 30 years working in public affairs and crisis communication, most recently as the Crisis PR manager for Harvey Weinstein, Juda Engelmayer provides an exclusive look into what it takes to be an effective communicator, especially when the message may be unpopular or counter to what the masses believe. We will explore career evolution, what it takes to reshape the image of an individual client or company, and the trust dynamic which is the cornerstone of and first rule of thumb in public relations